Biography

Based in Kisumu, he serves as Lead Instructor for Digital Marketing at WaCre Skill Centre and mentors emerging talent through youth innovation hubs across Western Kenya. He specialises in Social Media Marketing, Content Creation, and Digital Branding, with deep expertise in platforms that drive engagement in East Africa: Instagram, TikTok, X (Twitter), Facebook, and WhatsApp Business.

His teaching is rooted in cultural relevance showing students how to craft compelling content in Ekegusii, Swahili, Sheng’, and English; leverage local trends authentically; run cost-effective ad campaigns; and convert followers into loyal customers. His popular workshop, “From Views to Ventures,” has trained over 1,000 young Kenyans many now running thriving freelance businesses or growing their own brands online.

A graduate of Maseno University with a degree in Communication and Media Studies, Bosibori is certified in Meta Blueprint and Google Digital Marketing. He also founded Egesaguti Digital, a community initiative offering free social media training to youth and women’s groups in Kisii and Nyamira counties.

Believing that “your story is your strongest asset,” Bosibori champions authentic, mobile-first storytelling that resonates with African audiences.

"In our communities, conversation builds trust and on social media, that trust becomes business."
— Bosibori Nyamwamu